We believe it's important
to show, not just tell.
Goal.com / Footballco is the world’s largest football content and media business. When their client, Heineken, approached them about creating a dynamic media hub that covered both men’s and women’s soccer statistics equally, they needed a partner who could create a technically fluid and beautiful story page - fast.
Working collaboratively with the Goal.com / Football team in London, our lead graphic designer was able to work inside the Shorthand platform to code several unique sections that showcased soccer statistics in a creative way, such as dropdowns, expanded sections, and carousels.
The Fresher Football initiative launched on schedule with a happy client. Additionally, the story won the Best Branded Content Site for the Digiday Marketing and Advertising Awards Europe.